March 25, 2018, marked the 100th consecutive week that Rupi Kaur’s debut poetry collection, milk and honey, has graced The New York Times Trade Best Sellers List. On April 22, it will be two years running. To celebrate these remarkable New York Times milestones and National Poetry Month, AMU has launched a major national trade advertising campaign, which includes the cover of Publishers Weekly (April 2) and a Publishers Weekly site takeover; Shelf Awareness and regional trade publication advertising, and more.
Rupi’s follow-up collection, the sun and her flowers, has remained on the list since its debut at No. 1 in October 2017. Both collections combined have sold more than 4 million copies.
Rupi Kaur recently returned from an international tour through India and the United Kingdom, with appearances enthralling capacity crowds in both countries. A remarkable phenomenon with a magnetic presence, Rupi captivates her audience with readings and spoken word pieces accompanied by original music. Her fans snap, clap, cheer and stomp in solidarity with her lyrical and affecting exploration of themes of love, loss, trauma, healing and femininity. Rupi performed at literary festivals and shows in Jaipur, Bangalore, Delhi and Kolkata, among other Indian cities, as well as London, Manchester, Leeds, Birmingham and Glasgow in the U.K.