Cool Jew: The Ultimate Guide for Every Member of the Tribe

Welcome to the Jewniverse

Introducing Cool Jew: The Ultimate Guide for Every Member of the Tribe (Andrews McMeel Publishing, $12.99) by award-winning journalist Lisa Alcalay Klug. Imagine an updated combination of the beloved Jewish Catalog meets the Joys of Yiddish with a hip-hop spin that captures the spirit of the times. Cool Jew does for matzah balls and gefilte fish what The Official Preppy Handbook did for plaid and polo, only with much more chutzpah!

A field manual for 21st century Jews and the people who love them, Cool Jew decodes contemporary Judaism and its hippest forms of cultural expression. Spanning 250 pages and nearly 400 images, it covers everything from identity, rituals, clothing, and cuisine, to holidays, spirituality, diversity, and language. It combines original illustrations by artist Amos Goldbaum with historical images, album covers, Kabbalistic paintings, pop Judaica, and more.

A hallmark of the current Pan-Jewish cultural revival,

Cool Jew also features resourceful back-of-the-book material, including "People of Da Book" (authoritative texts on Jewish concepts and culture), the "Heebster Jewke Box" (tunes that rock the Heebster vibe), and the "Tribe Online" (an extensive listing of Jewish Web resources).

For strongly identified Jews, the more Jew-ISH, Honorary Heebs, or a deprived Midwesterner who has never met a live one, this collection provides all you need to know to Super Jew yourself or befriend the Jewish people. Packed with sites, tunes, eats, and treats, it’s the perfect gift for the high holidays, bar and bat mitzvahs, Chanukah, Purim, or any time of year to get your groove on and discover new meaning in the old adage,"When you’re in love, the whole world is Jewish!"

About This Cool Jew

Lisa Alcalay Klug has written for many publications, including the New York Times, San Francisco Chronicle, Los Angeles Times, Jewish Living, Hadassah, Forward, and more. She advises Schmooze: the Jewish Culture Conference, teaches at the Jewlicious Festivals, and judges the Simply Manischewitz Cook Off. She is a Phi Beta Kappa graduate of UC Berkeley with a masters in journalism. As a consultant, Lisa partners with organizations to present public programs, panel discussions, workshops, and seminars. She is the daughter of an Ashkenazi Holocaust survivor and a descendant of a Sephardic rabbinic family. For more information, visit www.CoolJewBook.com.

Photo by Aron Korney ©Lisa Alcalay Klug

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FOR IMMEDIATE RELEASE — Contact: Shelly Barkes, (800) 851-8923, sbarkes@amuniversal.com

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Cool Jew: The Ultimate Guide for Every Member of the Tribe

By: Lisa Alcalay Klug
ISBN: 978-0-7407-7113-2
Format: Paperback: 7 x 9, 256 pages
Price: $12.99 ($14.50 Canada)